Blog
FIVE REASONS TO SUPPORT LOCAL WOMEN-OWNED BUSINESSES
My favorite way to spend a rainy afternoon is by exploring the shelves of an independent bookstore. I love discovering new topics and getting recommendations from the owner. Others escape the weather with a coffee at their favorite coffee shop or browsing clothes at a local boutique. The results are the same however we escape the rain—when we shop local, our money stays in the community.
Party On
EWI's Entrepreneur Training for Success (ETS) program empowers women to start their dream businesses. These women each have unique stories behind their business ideas. One such woman is Monika Roberts. She started an event planning business, Monika’s Good Times Events after decades working in the school system. Her business focuses on celebrating life events and having fun.
D. AMAADI COLEMAN: FROM SUITS TO SNEAKERS
Coleman tells me about her morning before our interview. Amaadi and her three sons wake up early three times a week to get moving together. Her boys are noticing results. During soccer practice the night before, one of her sons came up to her and said, “I’m not as tired as I normally am!” After the workout she squeezed in a call with a friend before hopping on Zoom with me for our interview. Like most days her schedule is packed, but Amaadi is always on the go.
EWI Stories: "With love, from Mexico"
María Guadalupe López wanted to share her Mexican culture with her community. After completing the Entrepreneur Training for Success (ETS) program, María learned the entrepreneurial skills necessary to make her dream a reality. Apapacho, her store specializing in Mexican goods, opened in October 2019.
WELLNESS MOM DOM
Dom moved to White Plains, NY for college before transferring to Howard University in Washington D.C. She graduated with a degree in fashion merchandising. “I was very into fashion,” she remembers, “I knew I didn’t want to be a designer…But I wanted to be on the pulse of fashion.” After graduation she worked in product development for Macy’s corporate office in New York City. The position was not the right fit for her. “It was interesting, but I would say a year into it, I knew that it wasn’t the thing I was supposed to be doing,” she reveals.
Veronica and Marilin: Sisters, Mothers & Founders of Fiesta Fit Sisters
Sisters and long-time business partners Veronica Legarreta and Marilin Karst found a business model that works better for them and for their clients during the pandemic. Branding themselves the Fiesta Fit Sisters, the pair have worked as health and fitness professionals for two decades. They have taught fitness classes, worked as personal trainers, and owned a fitness studio for several years. Their latest venture is the Fiesta Fit Virtual Studio. The virtual concept arose because of the pandemic but the pair plan to continue long-term.