The power of storytelling: Why your story matters and tips on how to share it, to grow your business

We have been telling stories for as long as we’ve been human–they are an absolutely essential part of our day-to-day communications. When done well, storytelling can do wonders for a business: such as turn a brand into a legacy, create a robust marketing strategy, generate profit and win the loyalty and affection of audiences.

When you’re running your own small business, your personal story can be an integral part of your brand. It can make you relatable to customers and help differentiate you from your competition. The power of story lets consumers go on a journey and connects meaning on new levels and they are more willing to follow your mission. In this workshop, we’ll help you identify the mission of your business, develop talking points that you can also use to train employees and business partners, and practice a short pitch.

Whether you’re preparing an investor pitch, creating marketing materials, or just talking to friends and family about what you do, we’ll help you craft your story in a compelling way to help build your brand.

Speaker : Chrisa T.S

Chrisa assists her clients achieve increased motivation, confidence, creativity, productivity, stress relief and excel in public speaking.

A TEDx Speaker and a former Political Strategy Advisor, she has extensive experience working with high performing people in high pressure situations and she excels helping women deal with confidence related issues, stress management and public speaking on stage, in business and in life